
11 March 2004
U.S. Needs New Energy in Public Diplomacy Campaign, Rice Says
Rice identifies Middle East as top priority for U.S. public diplomacy
The United States must put new energy into its public diplomacy,
National Security Advisor Condoleezza Rice said March 8, adding "we,
unfortunately, I think have not paid as much attention after the
end of the Cold War to the effort to get the story out."
People want to hear the truth, Rice said as she responded to questions
about the Bush administration's foreign policy following a speech
she delivered March 8 at the University of Louisville in Kentucky, "They
know that in the Middle East, that this is a region of the world
in which the 22 countries of the Arab world do not have the combined
GDP [gross domestic product] of Spain."
"They know that the unwillingness to fully integrate women
into the country's life is holding these countries back," she
said. "These are things that are known. And it is, therefore,
not an imposition of American views. These are universal values
that people want to be able to say what they think. These are things
that are universal. And so we have to talk about them, and we are
looking for different platforms from which to do that.
"We also have two new Middle East broadcast venues -- one
television, satellite television; another, Radio Sawa), which has
been very popular in the Middle East. And so it's really important
to get the message out," Rice said.
The national security advisor also addressed the need for universities
and civic society groups to establish personal connections in the
Middle East. The United States needs to foster those private relationships
in "in places like the Middle East because I think there's
a hunger for that contact, and it shouldn't all come through the
United States government," Rice stated.
Rice cited the administration's efforts to combat terrorism around
the world, "Because while we're taking down their leadership,
we've also denied them Afghanistan, which was their home base.
We've denied them Iraq, which was a supporter of terrorism and
a weapons-of-mass-destruction state. Libya has come on the other
side. Sudan and countries like Pakistan and Saudi Arabia are fighting
much more fiercely in the war on terrorism as allies of the United
States."
On the topic of U.S./Russian relations she said, "We have
had very good relations. The President and President Putin have
a very good relationship. We have a strategic dialogue that's under
way. We have much more in common than we have that tears us apart."
"China is a country that is also in the midst of a huge transition.
It's a huge, burgeoning economy in which entrepreneurship is growing.
That transition is underway, and we as Americans need to do everything
that we can to make certain it turns into a positive transition
because China is going to be a major player in international politics," the
National Security Advisor said.
As to China's relations with Taiwan, the United States has a very
clear policy on this, she said. "There's one China, that means
that Taiwan should not try to move to independence unilaterally,
and it means that China should not provoke or threaten Taiwan."
Rice stated, "We are making a lot of progress with our neighbors
on the borders, with Canada and Mexico, to try to put in place
a more effective system of border controls that can make us more
secure, while still allowing the free flow of goods and services
across the borders."
Following is the transcript of the questions taken by NSC Advisor
Condoleezza Rice following her remarks on March 8:
(begin transcript)
The White House
Office of the Press Secretary
March 10, 2004
(As delivered)
THE NATIONAL SECURITY ADVISOR DR. CONDOLEEZZA RICE DELIVERS REMARKS
AT THE MCCONNEL CENTER FOR POLITICAL LEADERSHIP
University of Louisville
Louisville, Kentucky
DR. GREGG: Thank you, Dr. Rice. Dr. Rice has agreed to take some
questions that have been handed in to our ushers. And for efficiency,
they're going to ask -- the two ushers are going to ask the questions
now of Dr. Rice.
Q: Dr. Rice -- the first is, outside of programs like Shared Values
and Outgrowth, what is the United States doing to improve its public
image in the Arab Muslim world?
DR. RICE: Thank you very much for the question. It is absolutely
the case that the United States needs to put new energy into its
public diplomacy. Frankly, after the end of the Cold War. And by
the way, our public diplomacy programs were enormously successful
during the Cold War. I, myself, was a couple of times a visitor
to the then Soviet Union and Eastern Bloc as an international visitor.
People came here in the waning times of the Cold War. We had programs
through Radio Free Europe, the Voice of America that spoke the
truth to populations that were looking for the truth. And we, unfortunately,
I think have not paid as much attention after the end of the Cold
War to the effort to get the story out.
And all that we have to do is tell the truth. People want to hear
the truth. They know that in the Middle East, that this is a region
of the world in which the 22 countries of the Arab world do not
have the combined GDP of Spain. They know that these are young
and burgeoning populations where unemployment is starting to run
rampant. They know that the unwillingness to fully integrate women
into the country's life is holding these countries back. These
are things that are known. And it is, therefore, not an imposition
of American views. These are universal values that people want
to be able to say what they think. They want to be able to worship
freely. They want their girls and boys to be able to go to school.
They want to be able to have freedom of conscience. These are things
that are universal. And so we have to talk about them, and we are
looking for different platforms from which to do that. The President
has doubled the budget of the National Endowment For Democracy,
which is a very fine institution that was born in the Reagan period,
which did much of the work with Eastern Europe, with building parties
and free trade associations and independent media. And he now has
doubled that budget and is trying to do the same thing with partners
in the Middle East. That would be a very important initiative.
But it's not going to be just -- we also have the International
Broadcasting Board of Governors here in the United States, a new
-- two new Middle East broadcast venues -- one television, satellite
television; another, Radio Sawa), which has been very popular in
the Middle East. And so it's really important to get the message
out.
But it's not going to be done by the United States government
alone. Some of the most popular and important connections between
people in the former Soviet Union, then the Soviet Union and Eastern
Europe were private connections, where universities and civic societies
and the Rotary Clubs and Lions Clubs established relations with
people -- people to people. We need to do the same thing in places
like the Middle East because I think there's a hunger for that
contact, and it shouldn't all come through the United States government.
So I hope that as we talk about the importance of the spread of
these values, the importance of supporting those people in the
Middle East who want a different kind of Middle East that will
not think of it as just something that the United States government
should do.
Q: This being an election year, many Americans are becoming more
increasingly concerned with domestic issues, gay marriages, the
economy, terrorism, homeland security. How do you see national
security, plus the foreign policy in Iraq and Afghanistan, Haiti,
North Korea and abroad in the next four years helping President
Bush get reelected?
DR. RICE: Well, I think Americans will have an important debate
about the direction of foreign policy, and defense policy, and
the war on terrorism, post-September 11th. These are not ordinary
times. Americans are not accustomed to waking up one fine September
morning and seeing the Twin Towers go down by foreign hand. Americans
are not accustomed to waking up one fine September morning and
realizing that these people have attacked the Pentagon, and that
they were trying to attack the Capitol. They were trying to take
us down.
I was saying to someone earlier, I read a newspaper account of
September 11th just a little while ago. And the day after September
11th I was kind of busy, so I actually didn't read the newspaper.
And this account came across my sights, and it was of September
12th from some of the major newspapers in London. And it said things
like, thousands of Americans dead; American forces on high state
of alert; central bankers stand by to intervene in markets should
markets collapse; no one knows when the markets will open. This
was war. These people started a war with us. And the American people
have to have a discussion and a debate about how they're going
to respond to the most vicious attack on American soil in almost
200 years. They've got to have that debate.
Now, we think that the administration has responded in the following
way. Yes, we will do everything that we can to defend the homeland,
to secure ports. Anybody who has been in an airport lately knows
that we're doing everything we can with airports. We will try to
disrupt terrorist cells in the United States. We will work hard
to share intelligence information, law enforcement information.
Every day, when we sit in the Oval Office, we look at intelligence
information from countries all over the world. And we share and
work law enforcement with countries all over the world. But if
we're going to defeat the terrorists, that's not enough. We have
to fight the war that they started.
And that means that we have to take the war to them. We have to
fight this war on the offensive. And the first night after September
11th, that's what the President said, we're going to take this
war to them. We're going to defeat them on their territory.
And we're doing pretty well at it. Because while we're taking
down their leadership, we've also denied them Afghanistan, which
was their home base. We've denied them Iraq, which was a supporter
of terrorism and a weapons of mass destruction state. Libya has
come on the other side. Sudan and countries like Pakistan and Saudi
Arabia are fighting much more fiercely in the war on terrorism
as allies of the United States. We're rolling them back. We're
going to defeat them. If anybody thinks this is just about law
enforcement, just go back to September 11th and think that we were
attacked on that day. This was war. And they didn't want to just
hurt us, they wanted to -- they want to bring down this civilization.
To me that's this war. We need to have a debate about it, and I
think we're ready for that debate. (Applause.)
Q: Dr. Rice, do you still follow closely the developments in Russia?
And do you have any comment on the upcoming Russia election, presidential
election? And secondly, would you consider any changes in the United
States attitude towards Putin?
DR. RICE: Yes, I do follow issues in Russia. Let me start by saying
we do have a very positive relationship with Russia. It is a relationship
that's based on common interests. Russia was one of the first countries
in the war on terrorism after September 11th to, I think, recognize
the threat that international terrorism -- that the international
extremists posed to the state system. And as a result, we've had
very good cooperation on intelligence and law enforcement, the
hunt for al Qaeda terrorists. So we have very good relations, and
we're making a lot of progress. This is not the relationship that
I once knew between the United States and the Soviet Union. It's
a very positive relationship.
We've always said that in order for that relationship to deepen,
Russia had to remain committed to the values of a democratic state
and to make a transition for democracy. This is not easy. This
is a state that has been in existence, really, for 15 years --
sorry, for 13 years, since the collapse of the Soviet Union. It
is a state without a democratic tradition and heritage, and it
has not had an even path of development. People are freer to say
what they want to say. People are freer to worship as they please.
But the institutions of democracy have not, frankly, consolidated
in a way that protects democracy for the long run. And so we would
hope that the Russians would be attuned to the fact that people
are watching to see that elections are held in an environment in
which people can make criticism of the government, that independent
media again springs to life. It's not been very much lively for
the last few years.
We would hope that the people understand -- that the Russians
are watching to see that the judiciary is independent and not used
for political purposes. We would hope that Russia would do everything
that it can to strengthen political parties because only when you
have strong countervailing institutions to the presidency, do you
have the chance of a real democracy.
The Russians have made a lot of progress. We need to continue
to talk about these things. We need to invigorate -- help to invigorate
civil society in Russia so that parties and free associations and
independent media can flourish. And it may surprise people that
we have these discussions with the Russians on a pretty open basis.
The road hasn't been smooth. The path is certainly not straight,
but I think that this is -- that the future of U.S.-Russian relations
is going to ultimately depend very much on how these values take
hold in Russia and how they move forward on their democratic path.
That said, we have had very good relations. The President and
President Putin have a very good relationship. We have a strategic
dialogue that's under way. We have much more in common than we
have that tears us apart.
Q: What role do you see China playing in the next 10 to 20 years
in light of their conflict with Taiwan, and in general?
DR. RICE: China is a country that is also in the midst of a huge
transition. I first visited China in 1988, and then again in 1992,
and then not until very recently. And it is transformed in economic
terms, particularly in its cities. It's a huge, burgeoning economy
in which entrepreneurship is growing. People are pressing for economic
freedoms, and I believe that China will see that that will translate
into people's desires for political liberty, as well --the two
sometimes separated a little bit in time, but almost always they
eventually come together.
That transition is underway, and we as Americans need to do everything
that we can to make certain it turns into a positive transition
because China is going to be a major player in international politics.
It is a great power now. It is going to be a major factor in Asia
and a major factor in the world. It's already a major factor in
the world economy. We are talking with the Chinese and insisting
that they live up to the terms, for instance, of their accession
into the World Trade Organization because the World Trade Organization
rules govern things like openness in your economy. And those are
very important rules for China to participate in.
As to China's relations with Taiwan, the United States has a very
clear policy on this, and the United States remains the kind of
upright anchor to keep that policy in place. There's one China,
but we expect that no one will try -- in one way or another --
to change the status quo unilaterally. That means that Taiwan should
not try to move to independence unilaterally, and it means that
China should not provoke or threaten Taiwan. And we say to both
sides the cross-straits problem will eventually resolve in a way
that is acceptable to everyone. But the important thing right now
is that no one try and change the status quo.
That's the American role. The United States has obligations to
Taiwan under the Taiwan Relations Act. We also have obligations
under the three communiques that we signed with China at the time
of reestablishment of relations, and we intend to stay on this
path. And we expect Taiwan to do the same, and we expect China
to do the same.
Q: Building for the future, what changes would you suggest in
our immigration policies, given the vulnerability of our homeland?
DR. RICE: Thank you. Well, we are making, I think, a lot of progress
with our neighbors on the borders, with Canada and Mexico, to try
to put in place a more effective system of border controls that
can make us more secure, while still allowing the free flow of
goods and services across the borders.
We do most of our economic activity with Mexico and Canada, and
so you don't want a situation in which you have shut down these
important avenues of commerce. And yet we learned on September
11th that people had gotten into the country who should not have
gotten into the country. And my colleague, Tom Ridge, has developed
a very effective set of programs with Mexico and with Canada called
Smart Borders, where they are using technology, where we're about
to put in certain biometric data that can help to identify who
is coming across the border, and being able to clear -- pre-clear
the products that need to go through so that you don't have a hold-up
in trade. These are all extremely important things to do.
We believe that we can have immigration policies that are welcoming.
The United States is a country that I think thrives because we
have people from all over the world, and it thrives because people
from all over the world want to come here. And we want people to
continue to want to come here. I'm an academic. At Stanford, one
of the great joys is to have students from all over the world.
And they have to feel welcome here. They have to be able to get
visas to get here. And so we are working to make sure that all
of those very important principles are followed.
And so the President and his homeland security team, in conjunction
with the State Department, I think made some very useful changes
to our visa policies; Tom Ridge and his colleagues, some very useful
changes to our border policy. And I believe we're making a lot
of progress, and we just have excellent cooperation with Canada
and Mexico. Really excellent cooperation.
Last question.
Q: This one was posed by a great number of people from audience.
If you had a choice between becoming the NFL commissioner, or being
the Republican nominee for President in 2008, which would you choose,
and why? (Laughter.)
DR. RICE: No contest. The only thing that's holding me back is
that I think Paul Taglibue is doing a fine job as NFL commissioner.
But I look forward to the day that he decides to retire, and I
very much think that the best job in America has got to be NFL
commissioner, or maybe coach of the Louisville Cardinals. (Laughter
and applause.)
END
(end transcript)
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